Analysis of Sustainability and Reverse Logistics

 

  • Amazon is a lot of things for a lot of different people, but one thing it's never been able to claim is the status of an environmentally friendly company. Through its comprehensive shipping and distribution facilities, Amazon accounts for considerable oil and gas use, potential emissions, and extensive packaging. It cannot avoid shipping—as it is the primary basis for its competitive advantage—but they are willing to find some innovative ways to reduce its environmental effects.
  • How they measure their footprint (Transportation, financials, electricity) 

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